Turn your service into a Chat-first app inside ChatGPT.

Imagine your solution no longer living in a separate app or website, but showing up right in the chat where your user is already asking questions, solving problems, getting stuff done. With the new “Apps in ChatGPT” capability, we help you transform your offering into a conversational, action-ready experience – so users don’t just talk to AI, they use your service through it.

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Why This Matters

The world of software is shifting. Just as mobile apps once re-imagined how we interacted with services, ChatGPT is now becoming a platform - a gateway to mini-apps inside the chat experience. That means: if your service can live in chat, you’re front-row for the next wave. For you, this means less friction, faster access, and a fresh distribution channel.

What is a "ChatGPT App"?

A “ChatGPT App” is not just a plugin or feature, it’s a full application surface inside the ChatGPT conversation:

  • It can trigger actions, access your backend, render interactive UI elements.
  • It sits next to conversation: user asks, your app responds, executes, delivers.
  • It meets users where they already are rather than asking them to download, switch context or navigate away.
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Use-cases & examples

Some real-world early examples:

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Creating images

Design tools in chat

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Finding songs

Music discovery instantly

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Searching properties

Real estate search

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Analyzing data

Data insights on demand

  • A design-tool interface via Canva inside ChatGPT: “Design me a poster for product X”.
  • A real-estate search via Zillow inside ChatGPT: “Show me 3-bed homes in city Y with garden”.
  • Your service could be similar: internal workflow tool, customer-facing assistant, knowledge-base turned into action.

How We Help

At BRACKETS, we guide you from idea → live ChatGPT App:

1

Concept & Fit

Evaluate whether your service is right for a chat-first app.

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2

Prototyping

Build a proof-of-concept that lives in ChatGPT.

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3

Integration & Build

Connect your backend/data, design UI/UX inside chat.

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4

Launch & Distribution

Help get your app listed and discoverable.

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5

Support & Progression

Iterate, optimise usage, explore monetisation/distribution.

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Benefits for You

Building a ChatGPT App opens up new opportunities for your business:

Seamless UX

Users don't leave ChatGPT – you meet them at the moment of intent.

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New Channel

Leverage the ChatGPT user base and discoverability.

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Speed to Market

Chat-first builds can go faster than full native apps.

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Innovation Positioning

You're ahead of the curve, shaping new interaction patterns.

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What to Consider

Building in a chat-first environment brings unique considerations:

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Data Privacy & Trust

Data privacy, compliance and trust become even more important when you're in a chat context.

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Conversation-First UX

Conversation-first UX is different: your app should feel natural in chat, not a web-app grafted on.

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Platform Dynamics

While this wave is early, it also means standards and rules might evolve fast.

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Fit Matters

Not every service is a perfect fit for chat-first; we'll help you evaluate that.

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Why Choose Us

We're not just "another dev shop". We blend:

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Solid Engineering & Emerging Tech

Solid product-engineering background, and an emerging-tech mindset. We bridge proven development practices with cutting-edge AI capabilities.

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Strategic View

Helping you position the app, not just build features. We think about user adoption, market fit, and long-term value.

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End-to-End Support

From ideation to launch and beyond. We're with you through every phase of your ChatGPT app journey.

Sensible Tone

We aim for meaningful impact - without overpromising the moon. Honest conversations, realistic timelines, and tangible results.

Curious whether your idea makes sense as a ChatGPT App?

Book a 30-minute no-strings chat to explore the fit. Discover if your product belongs in the chat-first world.